---
title: How Web3 Elevates Co-branding to Enable Composable Customer Experiences
image: https://landing.magic.link/hubfs/Magic-OG.png
---

[![Logo - light](https://landing.magic.link/hubfs/Logo%20-%20light.svg "Logo - light")](https://magic.link)

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# **Interoperable Loyalty Programs: Challenges and Opportunities**

How web3 can revolutionize customer experiences

![Interoperable Loyalty](https://landing.magic.link/hs-fs/hubfs/Cover%20Mockup%20-%20Interoperable%20Loyalty%20LP.png?width=382&height=480&name=Cover%20Mockup%20-%20Interoperable%20Loyalty%20LP.png "Interoperable Loyalty")

## About Magic

Magic enables businesses of any size to unlock the benefits of Web3 without the hassle. Featuring the industry-leading Wallet-as-a-Service, NFT minting, checkout, and authentication, Magic empowers companies to build trusted customer relationships like never before. With more than 25 million wallets created, Magic is embraced by over 170,000 developers and brands like Mattel, Macy’s, 7-Eleven, and Immutable.

© 2023 Magic Labs, Inc.

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